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Classic watches, watchmaking, antique tools, history, vintage ephemera and more!

Learn about mechanical timepieces and how they work, the history of the American watch industry and especially all about the Elgin National Watch Company! Check back for new content daily.

Although this is technically a blog, the content is not generally in a time-based sequence. You can find interesting items throughout. Down the page some is an alphabetical word cloud of keywords used here. A great way to dig in is to look through those topics and click anything you find interesting. You'll see all the relevant content.

Here are a few of my favorites!

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Elgin Advertising, 1926

Settling The World's Affairs

COMMEMORATE THE BIG DAY WITH A GIFT AS ENDURING AS THE LOVE THAT GOES WITH IT

There is only one answer to any gift-question: - Choose the gift that speaks the heart of the giver and adequately honors the occasion of the gift.

There are short-lived tokens which say: "Good work, my lad!" or "Well done, my lady!"

But no such trivial message is adequate to convey the pride and affection of father and mother to son or daughter who has conquered a four-year curriculum and qualified for a sheep-skin.

For this Big Moment, only one kind of gift-eloquence will translate parental heart.  And that is the kind most readily found at the jeweler's, whose gifts, like love itself, are everlasting.

But the selection at the jeweler's need not be expensive.  At modest cost, there are exquisite pendents, signet rings or toilette sets for daughter, and gold or silver pocket knives, cuff-links or scarf pins for son.

Or there's an Elgin watch for each!

For, of course, Graduation Time is Elgin Time.  It is more than a coincidence that for over half a century the favored graduation gift of fond mothers and fathers has been the Elgin Watch.

ELGIN
THE WATCH WORD FOR ELEGANCE AND EFFICIENCY

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