Elgin Advertising, 1927

DOES YOUR WATCH BRING BACK GAY TALLYHOS FROM DREAM ROADS FAR AWAY?

A watch may never lose a second yet be many years slow

The bond between a man and such a watch is a secret tie, unknown to a critical and unsympathetic world. So the watch, no matter how highly it may me privily prized, is often publicly condemned as old-fashioned and out-of-style...  A man, in fact, is judged by the watch he carries, and if that watch be a modern Elgin, the appraisal is ever flattering.  For the Elgin is true alike to the time-minute and style-minute...  accurate and dependable, unbelievably thin, handsomely cased, a criterion of good taste.


THE WATCH WORD FOR ELEGANCE AND EFFICIENCY
ELGIN

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